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LIHEAP Outreach Activities

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Note: Outreach is an important aspect of administering LIHEAP, both at the state and local level. Effective outreach means the most needy households, or those the state has prioritized such as elderly or disabled, are made aware of the program as well as of other energy-related programs for which they may be eligible. Effective outreach can also streamline the application process.

In their annual LIHEAP plans, LIHEAP grantees are asked to check which of the following activities are conducted in order to assure that eligible households are made aware of all available LIHEAP assistance. The information below is from state LIHEAP plans.

In addition to the six activities listed, states also identified other means of outreach. These include toll-free phone lines operated by at least 10 states and special assistance such as translation and bilingual brochures to non-English speaking households.

At least eight states had special outreach for recipients of public assistance programs such as welfare and food stamps. This outreach was in the form of either mass mailings of applications to these households, early application periods, early notification, or pre-authorization.

States are required by statute to accept applications for energy crisis assistance at sites that are geographically accessible to all households in the area to be served.

We place a display ad in Senior Voice, a monthly newspaper for seniors. Our ads appear twice during the heating season. We send out pre-season, start-up packets with posters, flyers, staff contact information, crisis information, etc. to over 400 agencies in early September. Information is put on the Heating Assistance website. We take advantage of other opportunities to make presentations and attend fairs as they arise. For FY 2020 we are looking into radio advertising to increase our reach and application numbers. We also plan on mailing information and applications out to child care providers throughout the state in conjuction with our Child Care Program Office.

Distribute informational fliers, pamphlets and brochures to partner government agencies, i.e., Territorial Administration on Aging (TAOA), Office for the Protection & Advocacy for the Disabled (OPAD) and the Department of Public Health. School outreach under the State Energy Program (SEP).

As social media is becoming more mainstream, some CAAs are using this platform to inform the public of LIHEAP as well as other programs that they have available. Other forms of media such as radio and television adds that run on a schedule are used.

CAAs regularly attend community fairs (education, health, utility, etc.) to ensure that LIHEAP information is reaching the public.
Some NH School Administration Units now contact parents via list serve e-mail to distribute "winter resource guides" in which local agencies will provide their LIHEAP brochures and fliers to reach parents/guardians.

Many CAAs have food pantries. Some are strategically placed near their LIHEAP outreach office and will see clients on a walk-in basis or will make LIHEAP appointments in conjunction with the food pantry appointment.

Alabama
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
Alaska
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
American Samoa
  • Inform low income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs.
Arizona
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Service providers periodically hold mass intake events.

Arkansas
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Posters are placed in the Community Action Agencies around the state to inform the general public of specific information regarding the Arkansas LIHEAP program.

California
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Partnerships with utility companies; outreach to legislative offices, community organizations, and attendance at community events; Referrals to CSD's programs from child care centers; Pamphlets; Toll-free phone line; CSD's website; Contractors' websites; Special events; Canvas neighborhoods and go door-to-door; Distributes flyers at schools.

Colorado
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

A media campaign is conducted each year that includes paid advertising on television including call-in sessions to major news stations, interviews on a Spanish speaking network, ads on radio stations and monthly publications in local newspapers. The State maintains a website that provides eligibility informaiton, a current application and instructions on the application process. Colorado LIHEAP also maintains a toll-free phone line, which is highly publicized. The customer service representatives provide information on the LIHEAP application process, answer questions, and will provide the customer with instructions to access the application online or mail applications to interested households.

The Colorado Department of Human Services maintains a website that provides information about the program, criteria, directions on how to apply, access to an application that can be downloaded and a link to an on-line application.

Connecticut
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

The state maintains a website with up-to-date information for residents and vendors at www.ct.gov/staywarm and operate an Energy Assistance Hotline, at 1-800 842-1132. In our Regional Offices, information ablut the program is posted on the DSS Digital Network. The United Way of Connecticut, through its DSS-funded 2-1-1 toll-free services and on its website (www.211ct.org) or text CTWARM to 898211, provides program and contact information for energy assistance intake sites throughout the state. Also information about the program is broadcast at the Deparmtent of Motor Vehicle Offices in their waiting rooms on their Digital Communication Network. In our efforts to ensure CTs most vulnerable residents have access to the LIHEAP resource, we are expanding our mail-in application option, ensuring that folks who are unable to access and/or apply at a CAA office or network of over 150 intake sites across the state have the same opportunities. Many CAAs maintain webistes with updated information as well. Meetings with deliverable fuel vendors are also convened annually to keep them apprised of program changes.
An early application period is used at the beginning of the program to allow agencies time to provide outreach to vulnerable households, especially those that are homebound.

Delaware
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

LIHEAP intake services by telephone for the physically infirm (ie., elderly or disabled). Delaware LIHEAP also conducts outreach by providing various informational booklets and calendars. LIHEAP has also been working on developing the interagency relationships that would increase the awareness of LIHEAP.

District of Columbia
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

LIHEAP staff regularly conducts targeted outreach in coordination with DOEE's Public Information Office. Staff visits Advisory Neighborhood Commission meetings, senior citizen housing complexes and other local organizations to present program information for the upcoming fiscal year. DOEE's annual mass mailing for the District's Utility Discount Program includes information about LIHEAP assistance.

Florida
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

The department's website contains information concerning income eligibility and lists of local providers and contact information for LIHEAP. Utility Vendor Meeting to highlight LIHEAP program and work towards a common goal in receiving feedback from vendors on their activities to assist LIHEAP clients.

Georgia
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups
Hawaii
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  1. Send and provide LIHEAP flyers to all who are interested parties, non-profit organizations, elderly and disabled individuals and agencies servicing the vulnerable population.
  2. Provide LIHEAP flyers to electric company for distribution to customers.
  3. Request that the Utility Companies encourage their customers who are expressing difficulty paying their bills to apply for LIHEAP.
  4. Utility companies include LIHEAP reminders about LIHEAP by printing information on a monthly newsletter that is included with monthly bilsl, for two months. If space available on the bill they will print LIHEAP information regarding application period directly on the bill.
  5. Gas Company provided with posters to put in their offices for the gas customers.
  6. Utility companies will provide LIHEAP applications in their bill collection offices.
  7. Utility companies provide literature, freebies and personnel to assist CAPS in their efforts in promoting LIHEAP benefits and performance measures.
  8. Local CAPS, as part of their outreach efforts, provide public service announcements via their agency website, radio and newspapers.
  9. LIHEAP coordinator participates in interagency work groups, provides informational sessions to interested agencies and groups, and works with the electric company in a community work group.
  10. In remote areas, contracted community agencies will go door to door to speak with homebound residents.
Idaho
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Provide intake services through home visits or by telephone for the physically infirm (i.e. elderly or disabled.
  • Provide electronic application on website to supportintake via mail and email.
  • Advise community partners and utility vendors of LIHEAP start date and program eligibility information.
  • Publish program information on website and through social media (Direct Service Providers and Home Energy Vendors).
Illinois
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance

Use of social media (Facebook) to inform households of the availability of LIHEAP and share important information.

Indiana
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

IHCDA developed an EAP brochure for distrubtion in local CAPs and other social service agencies.

Iowa
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups
Kansas
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income program
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

A toll-free number is available for clients. DCF also provides weatherization a list of all recipients of LIHEAP to target services to those with potential need. DCF has an online application process to allow clients to access many of our benefit programs through the internet, including LIHEAP.

Kentucky
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

The Division of Family Support sends a memorandum to each of the local Department for Community Based Services (DCBS) offices notifying field staff of the dates, times, and locations of the agencies, in order for recipients to apply. This information is posted in the lobby or waiting rooms of each DCBS office.

Louisiana
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Presentations at community and school meetings. Off-site event for distribution (Housing conferences, seminars, churches, community centers, etc.)

Maine
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
Mariana Islands
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Department of Community and Cultural Affairs (DCCA), the head department formed an Outreach Activities Coalition consisting of various divisions such as Nutrional Assistance Program (NAP), Division of Youth Services (DYS), Child Care and Development Fund (CCDF), Office on Aging (OoA), Commonwealth Council for Arts and Culture (CCAC), Chamorro/Carolinian Language Policy Commission, and other partnering agencies schedule series of outreach events to provide assistance to the underserved members of the community.
CNMI Division of Energy and LIHEAP are partners in ensuring that LIHEAP clients who are in most need are assisted for Appliance Replacement and other Weatherization measures thatare covered under CNMI-DOE's program but not covered under DCCA-LIHEAP.

Maryland
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

The program partners with Benefits Data Trust to conduct targeted outreach to older adults receiving Medicaid that have not applied for energy assistance. Through a cental call center, Benefits Data Trust provides remote application assistance and document collection and coordinate direct submission of applications to local LIHEAP offices.

Massachusetts
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

DHCD and its Subgrantees maintain working relationships with other state agencies such as DTA, especially the SNAP office. DHCD will continue to partner with both state and outside resources to promote the LIHEAP program and explore new partnerships and methods of outreach. The MA Registry of Motor Vehicles will have a LIHEAP advertisement run on all of its waiting room monitors. Using DHCD LIHEAP materials, the Department of Veteran Services will send an email blast to the Veterans' Officers in each of the cities and towns across the Commonwealth to promote the program. DHCD will also reach out to the Massachusetts National Guard to further market the LIHEAP program among its soliders, airmen and civilians. DHCD will also explore with the MA Office of Technology Services and Security the feasibility of targeted social media (e.g., Facebook, Twitter, etc.) ads.

Michigan
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Michigan informs low-income residents and other stakeholders of the availability of LIHEAP via notices to clients, State websites, letters, posters, publications, weatherization referrals, United Way's 2-1-1 phone referral system and regular involvement with the Coalition to Keep Michigan Warm. DHHS is also a contributing member to the State of Michigan's Low Income Energy Waste Reduction workgroup and provides information about LIHEAP services to other stakeholders and service providers.

Minnesota
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Minnesota issues press releases regarding LIHEAP. The State may work with other entities such as AARP to mail postcards to households. The mass mailing to prior-year LIHEAP recipients includes an application for the upcoming program year.

Mississippi
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups
Missouri
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Regulated home energy providers are required to provide inserts with billing notices for the program. Regarding mass mailings, the applicant is responsible for completing, signing, attaching required documentation, and returning the application to the contract agency designated to process their application for services. LIHEAP has a brochure (English and Spanish versions) located on it's website https://dss.mo.gov/fsd/energy-assistance/ . This brochure can be accessed by anyone for printing and distribution. The LIHEAP Manager speaks at varied meetings/activities to share information regarding Missouri's LIHEAP.

Montana
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Each administering Agency targets client outreach for all eligible households in accordance with annual work plans submitted by each. Each work plan describes the eligible activity and then describes how the activity will be accomplished.

Nebraska
  • Publish articles in local newspapers or broadcast media announcements
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Nebraska has Community Support Specialists that work with community organizations along with Community Action Agencies to update and inform the agencies and the clients of available programs. The agencies also inform clients of the program. The Community Support Specialists attend different functions in the communities and set up booths for people to make applications, as well as to provide information to the public.

Nebraska has a list of community partners across the state that participate in the fan program to distribute fans in the cooling season.
Energy providers also reach out to Nebraska residents with energy assistance needs.

ACCESSNebraska has a website to inform clients of the program and applications can be submitted via this website as well. In addition, DHHS utilizes one application for all Economic Assistance Programs. Thuse, when a client applies for one program he or she is made aware of all available programs on the application.
Nebraska is also a member of NEAN (Nebraska Energy Assistance Network).

Nevada
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Outreach to SNAP recipients who are 60 or older and appear to be otherwise eligible for energy assistance.

New Hampshire
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
New Jersey
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Place advertisement in local electronic media (radio) in order to reach a wider range of households.

New Mexico
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

HSD works closely with vendors and other local organizations to reach low income families, the elderly, disabled, and families with young children. LIHEAP staff participates in outreach conferences throughout the state and provides literature and information. Staff is working closely with the 33 New Mexico counties to ensure that the 155,000 eligible households are aware of the services provided.

New York
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Toll free information hotline operated by NYS OTDA- 1-800-342-3009.
Information about the program and printable applications are available on the OTDA internet site when the program is open.
Identification of households potentially eligible for LIHEAP funded weatherization services and assessing the need for identified households.
State and local resources dedicated to implementing mandated outreach plans and program dissemination activities.
Targeted efforts by OTDA, NYSOFA and the NYS Department of Health (DOH) to provide program information and access to vulnerable households.

North Carolina
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

The NC Division of Social Services partners with the NC Division of Aging and Adult Services (DAAS) to provide outreach to aging and disabled adults regarding our heating assistance component.

North Dakota
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

County social service offices and alternate outreach organizations distribute heating assistance application forms to all individuals upon request, and provide such application forms to fuel suppliers, Community Action Agencies, senior citizen centers or any other individuals or organizations that are willing to distribute the form to potentially eligible households.
The Department contracts with Community Options to provide outreach services with a focus on elderly and disabled people. Community Options participates in local events to provide information on the LIHEAP program such as Senior Center and conferences, place fliers in local communities, and partner with Community Action agencies. Community Options provides applications to interested clients, assist clients in completing applications and obtaining required verifications, assist county social services in obtaining necessary verifications for eligibility, and conduct home visit to assist with application if someone is home bound.

Ohio
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Development has a comprehensive marketing plan for customer education. It's a multi-platform plan that includes: brochures, videos, social media posts, posters, a website, post cards and press release templates. These materials provide program information as well as instructions on how to apply for assistance. The brochures, posters, and press releases are formatted for co-branding with local Energy Assistance Providers.
Our website (energyhelp.ohio.gov) provides comprehensive information on the energy assistance programs, including contact information for local Energy Assistance Providers, a portal for customers to check the status of their application and an online application process for customers to apply for certain programs online. Development also operates an (800) number to answer customer questions about the energy assistance programs. The Interactive Voice Response System on the (800) number also connects non-English speaking customers to an interpreter if requested. Development works with the Ohio Benefit Bank, Ohio Association of Foodbanks, Ohio Department of Veterans Services, Public Utilities Commission of Ohio, Ohio Department of Job and Family Services, local libraries, and local Community Action Agencies to educate customers on the available energy assistance programs. Development also partners with the Ohio Department of Aging to help older Ohioans.

Oklahoma
  • Publish articles in local newspapers or broadcast media announcements
  • Make mass mailing to past recipients of LIHEAP
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Many of our utility vendors give LIHEAP infomation to their customers via phone contact with customer service representatives as well as billing inserts. DHS LIHEAP also send press release to statewide for local television and radio networks to broadcast for upcoming LIHEAP open enrollment periods. In addtional, DHS LIHEAP also send post card via USPS and mass text message alert about our upcoming LIHEAP general open enrollment periods to vast Oklahoma households that are validated through a vested Oklahoma statewide data warehouse.
DHS LIHEAP is also listed in the JOIN (Joint Oklahoma Infomation Network) online directory as well as the Okahoma Heartline 2-1-1 network directory. Both JOIN and Heartline 2-1-1 refer applicants to multiple agencies, nonprofits, and programs including LIHEAP.

Oregon
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Equity and Racial Justice
OHCS has committed to advance equity and racial justice by identifying and addressing institutional and systematic barriers that have created and perpetuated patterns of disparity in housing and economic prosperity. Towards that goal, OHCS will be evaluating equity and racial justice of populations served by the Oregon LIHEAP.
Implementation Strategies

  • Create and maintain a system to analyze the LIHEAP program delivery for equity and racial justice.
  • Evaluate the Oregon LIHEAP to identify barriers to access the program to ensure equitable outcomes.
  • Establish intentional outreach and educational strategies to engage culturally specific and culturally responsive organizations to ensure communities of color are aware of and have the ability to access LIHEAP services.
Pennsylvania
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Our application and flyers are available in Spanish and translation services for other languages are available upon request. We also provide reproducible public education materials to utility companies and fuel vendors, upon request, for use in such ways as bill messages.

Puerto Rico
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

ADSEF includes outreach as part of the agreement with the PRSEOP in order to provide the weatherization services. ADSEF also has a hotline, which is 3-1-1, were any person can call and receive information regarding our services. Through this call, persons can receive orientation regarding specific programs, schedule appointments and make fraud complaints, among other services.

Rhode Island
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
South Carolina
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Toll-free phone lines and special assistance with language translation.

South Dakota
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
Tennessee
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
Texas
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
Utah
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

We have a web-based on-line application system that is available to the general public for HEAT assistance.

Vermont
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Mass Mailings: For Seasonal (heating) Fuel Assistance, the Vermont Economic Services Division (ESD) annually mails eligibility "renewal" documents for all public benefits that a household is receiving including LIHEAP, SNAP, TANF and healthcare programs. Other: Maintain an aggressive web presence with links between state government and non-profit programs that serve generally the same clientele. Provide annual trainings for advocates around the state. Operate an "800" state-wide "Benefits Service Center." For Seasonal (heating) Fuel Assistance, paper applications are available on-line, and clients can apply on-line. We provide $77,500 in outreach funds through our Council on Aging Agencies, plus we spend an additional $50,000 in outreach through our Crisis providers, who are always talking with Households regarding heating options.

Virginia
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

For the Heating, Crisis, and Cooling components, the VDSS provides applications upon request as well as access to applications on the VDSS public website. Applications can be submitted in person as well as by mail; fax; online via CommonHelp; and via the phone through the VDSS Enterprise Customer Service Center. Applications are accepted at sites that are geographically accessible to all households within the service area. A toll-free telephone number for the hearing impaired is provided.

In September, households that received Heating, Crisis, or Cooling Assistance in the prior year receive a preprinted heating assistance application or a notice of preapproval for Heating Assistance in the mail. Last year, 91,646 households received a preprinted application for Heating Assistance. An additional 42,996 households received a notice of preapproval for Heating Assistance.

Washington
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups
West Virginia
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

In order to reach vulnerable populations in West Virginia, the Agency plans to work closely with Senior Centers to coordinate outreach and to assist with completing LIHEAP applications. The Agency will also seek permission from the public schools in all counties to send infomrational flyers home with students so that parents and/or guardians can receive information about LIHEAP application time periods and about the Emergency Repair or Replacement Program.

Wisconsin
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs
  • Utilize early application period at the beginning of the program for the elderly or disabled
  • Execute interagency agreements with other low-income program offices to perform outreach to target groups

Allocate funds specifically for the purpose of outreach to households with elderly, disabled, rural poor, and/or young children. An early application period will be utilized prior to the heating season. This process includes accepting applications during the summer for the following FFY from targeted households. Set up LIHEAP application sites for targeted households (contacting targeted persons or their representatives to ascertain convenient times and places, contacting community leaders to locate and serve application sites, providing information on alternate sites to organizations/programs likely to reach targeted persons, contacting targeted persons to arrange application appointments, transportation, etc.). Provide information directly or by selective mailing to targeted applicants, e.g., assistance to understand the application form, translation of material, interpretation services for deaf, reading for blind. Assist targeted applicants to gather needed documentation e.g., sorting documents, explaining what is needed. Facilitate access to state weatherization programs targeted to LIHEAP eligible households and other energy-related services e.g., utility early identification and emergency intervention. It is the responsibility of each county/tribe to provide outreach and application sites accessible to the eligible population with particular attention to overcoming barriers for targeted households. Outreach client benefits include: taking applications, certifying application information, and processing applications at an alternate site.

Wyoming
  • Place posters/flyers in local and county social service offices, offices of aging, Social Security office, VA, etc.
  • Publish articles in local newspapers or broadcast media announcements
  • Include inserts in energy vendor billings to inform individuals of the availability of all types of LIHEAP assistance
  • Make mass mailing to past recipients of LIHEAP
  • Inform low-income applicants of the availability of all types of LIHEAP assistance at application intake for other low-income programs

Social Media and Department and other Agency websites; participation at events that allow for the distribution of informational materials (e.g. Farmers markets, county fairs); application fairs; annual vendor meeting; PSAs throughout the season.

Source: FY 2020 state plans